Book Marketing Specialist

Where Great Books Meet Their Readers.

Wisdom Author Services helps authors turn finished manuscripts into visible, discoverable and well-positioned books. Every plan is researched, written down in detail and delivered to your inbox, so you always have a clear document to follow and keep.

From launch planning and author branding to Amazon optimization, email marketing, advertising and press outreach, each service is built around your book, your genre and your readers.

  • Written Plans
  • Gmail-Only Communication
  • Ethical Promotion
  • Author-Centered
The Rogue Prince Book cover of The Rogue Prince by Elise Marion
A Summer of Stars Book cover of A Summer of Stars by Liana Cincotti

Books from authors I've supported

7Core Marketing Services
3Flexible Packages
2Featured Author References
100%Written Communication
The Challenge

Writing the Book Is Only Half the Journey

Millions of books are published every year. Quality alone does not guarantee that readers will find yours. A clear marketing plan closes that gap.

Where Many Authors Get Stuck

  • Not knowing who the ideal reader actually is
  • A book description that doesn't make readers want to click "buy"
  • Posting on social media with no direction or consistency
  • An Amazon listing with weak keywords and poor categories
  • Spending on ads without a clear plan or tracking
  • No email list, so every launch starts from zero
  • Feeling overwhelmed by too many marketing opinions

What Changes With a Proper Plan

  • You know exactly who your readers are and where they spend time
  • Your book description, bio and listing speak directly to them
  • Your content follows a written schedule you can follow with confidence
  • Your Amazon page is optimized to be found and to convert
  • Ad budgets are used deliberately and reviewed in writing
  • You build an email list that belongs to you
  • You have one clear document that tells you what to do next
My Approach

Four Pillars Behind Every Plan

No guesswork and no generic templates. Every book gets a strategy built from these four foundations.

01

Research

I study your genre, comparable titles, reader behavior and the keywords readers actually search, so decisions are based on evidence.

02

Positioning

I define what makes your book distinct and shape the message, tone and presentation that make it stand out in a crowded category.

03

Promotion

I plan and carry out promotion across the channels that suit your book: social media, email, Amazon, ads and press.

04

Reporting

I send clear written reports on what was done, what the numbers show and what should happen next.

Why It Works

A Calm, Clear and Honest Way to Market Your Book

Strategy-Led

Every action has a reason. Nothing is done just to look busy.

Transparent

You see what is planned, what is done and what it costs, all in writing.

Author-Centered

Your voice, your vision and your goals stay at the center of the work.

Documented

Every plan, report and decision is saved in your Gmail, so nothing gets lost.

About

Meet Wisdom

Portrait of Wisdom, book marketing specialist

Wisdom, Founder & Book Marketing Specialist

A marketer who believes every book deserves a fair chance to be found.

I am a professional marketer, and I created Wisdom Author Services to bring structured, thoughtful marketing to authors who have put their heart into a book and now want it to reach the right readers.

Too many authors are told to "just post more" or "run some ads" without being shown how. I take a different path. I research your audience, shape your message, build a plan on paper and then help you carry it out step by step.

I work entirely in writing through Gmail. That keeps every plan, every decision and every report in one place that you can return to at any time. It also gives you space to think, review and respond when it suits you.

My goal is simple: to make book marketing clear, ethical and manageable, so you can spend your energy on what you do best, which is writing.

— Wisdom

Honesty First

No fake reviews, no inflated promises and no tricks that put your reputation at risk.

Clarity Always

Plans are written in plain language, so you always understand what is happening and why.

Respect for Your Voice

Marketing should sound like you. I adapt to your style rather than replacing it.

Long-Term Thinking

The goal is not one good week. It is building visibility and a readership that lasts.

Who I Work With

  • First-time authors preparing a debut launch
  • Self-published and independent authors
  • Authors with traditional or hybrid publishers who want extra support
  • Authors of fiction and non-fiction, in any genre
  • Authors with backlist titles that need new momentum

How I Work

  • All communication happens by email, in writing
  • Every plan and report is delivered as a written document
  • You review and approve before anything goes live
  • Your messages and documents are kept safely in Gmail
  • You can respond at your own pace, with time to think
Services

Seven Core Services, Built Around Your Book

Choose a single service or combine several. Each one is delivered as a written plan with clear details you can use.

01

Book Launch Marketing

A launch is your best chance to build early momentum. I create a complete written plan covering everything before, during and after release day, so you never have to wonder what comes next.

What's Included

  • Audience and comparable-title research
  • Launch positioning and key messaging
  • Pre-launch teaser and announcement plan
  • Early reader and advance copy outreach plan
  • Launch-week content and promotion schedule
  • Post-launch momentum and review-building plan

You Receive

  • A detailed written launch plan
  • A launch-week schedule by day
  • A messaging sheet with taglines and key points
  • Ready-to-adapt announcement copy
Outcome: A launch that feels organized and intentional, with a clear path from announcement to ongoing sales.
02

Author Branding

Readers connect with authors as much as with books. I help you shape a consistent, memorable author identity that makes you easy to recognize and easy to trust.

What's Included

  • Author bio written in short, medium and long versions
  • Brand voice and tone guide
  • Author tagline and positioning statement
  • Book description review and rewrite
  • Guidance for a consistent look across platforms
  • Website and profile content recommendations

You Receive

  • A written brand guide
  • Final bio versions ready to copy and use
  • A polished book description
Outcome: A clear, professional author identity that stays consistent wherever readers find you.
03

Social Media Marketing

Social media works when it is focused. I choose the platforms where your readers actually are and build a content plan you can maintain without burning out.

What's Included

  • Platform selection based on your genre and audience
  • Content pillars tailored to your book and personality
  • Monthly content calendar
  • Caption writing and hashtag research
  • Engagement guidelines for building real connections
  • Monthly written performance summary

You Receive

  • A written social media strategy
  • A full content calendar with post ideas
  • Caption drafts for your review
Outcome: A steady, purposeful social presence that grows a genuine readership instead of empty followers.
04

Email Marketing

Your email list is the one audience you truly own. I help you build it and use it, with welcome messages and campaigns that sound like you.

What's Included

  • Guidance on choosing and setting up an email platform
  • Reader magnet ideas to attract subscribers
  • Welcome email sequence, written for you
  • Launch announcement and reminder emails
  • Newsletter structure and reusable templates
  • Basic list-growth and engagement tips

You Receive

  • Written email sequences ready to load into your platform
  • A newsletter template
  • A simple list-building plan
Outcome: A growing list of readers who want to hear from you and are ready for your next book.
05

Amazon Listing Optimization

Most book discovery happens on Amazon. I review and improve every part of your listing so the right readers can find your book and feel confident clicking "buy."

What's Included

  • Keyword research for your genre
  • Category and subcategory recommendations
  • Title and subtitle review
  • Book description rewrite with strong formatting
  • Author Central profile guidance
  • Pricing and ethical review-gathering guidance

You Receive

  • A written listing audit
  • A keyword and category list
  • A rewritten description ready to paste in
Outcome: A listing that is easier to find, more persuasive and better aligned with how readers search.
06

Advertising Support

Ads can accelerate visibility, but only when they are planned carefully. I design and monitor campaigns with a clear budget framework and report on results honestly.

What's Included

  • Ad strategy for Amazon Ads and Meta (Facebook and Instagram) Ads
  • Audience and keyword targeting research
  • Ad copy and creative direction
  • Budget framework and bidding guidance
  • Ongoing monitoring and adjustments
  • Written performance reports with recommendations

You Receive

  • A written ad plan
  • Ad copy options for approval
  • Regular written results reports
Please note: Ad spend is paid directly by you to the advertising platforms and is separate from my service fee. No specific sales results are guaranteed.
07

PR & Media Outreach

Being seen by the right outlets builds credibility and reaches new readers. I prepare professional materials and reach out, in writing, to people who serve your genre's audience.

What's Included

  • Press release written for your book
  • Author media kit with bio, book details and sample questions
  • Research into book bloggers, reviewers and newsletters in your genre
  • Personalized email pitches
  • Local and community media suggestions
  • Written outreach report

You Receive

  • A finished press release
  • A complete media kit
  • A targeted outreach list and pitch drafts
Outcome: Professional materials and genuine introductions that put your book in front of influential readers and reviewers.
Packages

Three Ways to Work Together

Every package is quoted individually in writing, based on your book, goals and needs.

Starter

Book Ready

For authors who need a strong foundation before they publish or promote.

Custom written quote

  • Audience and genre research summary
  • Author bio in three lengths
  • Book description rewrite
  • Amazon listing audit with keywords and categories
  • One-platform social media plan
  • Written summary delivered by email
Premium

Bestseller Path

For authors who want full, ongoing marketing support for their book.

Custom written quote

  • Everything in Launch Ready
  • Amazon Ads and Meta Ads strategy and monitoring
  • Ongoing PR and media outreach
  • Multi-platform social media plan
  • Newsletter templates and campaign support
  • Regular written performance reports
  • Priority email replies

À La Carte Services

Not every book needs a full package. Any of the seven services can be requested on its own, such as an Amazon listing audit, a rewritten book description, an email sequence or a media kit. Mention what you need in your message and I will send a written quote for exactly that.

How Pricing Works

Every project is different, so I do not list fixed prices. After reading your inquiry, I send a written proposal that lists the scope, deliverables and fee. You can review it for as long as you like. Nothing starts until you approve it in writing.

Process

Six Clear Steps, All in Writing

From your first message to your final report, everything is documented in your Gmail inbox.

1

Inquiry

You send a message through the contact form below, telling me about your book and what you need.

2

Written Intake

I reply by email with a set of written questions about your book, audience, goals and any existing marketing.

3

Written Proposal

Based on your answers, I send a proposal with scope, deliverables and a clear quote for your review.

4

Onboarding

Once you approve, I send a written onboarding guide explaining what I need from you and how work will proceed.

5

Strategy & Execution

I create the plans and materials, send them for your review and make revisions before anything goes live.

6

Reporting & Next Steps

You receive a written report on what was done, what the results show and what I recommend next.

My Written Communication Promise

I use Gmail only, and everything is in writing. That means you will never be pressured into a quick decision, nothing will be forgotten, and every plan, approval and report will be saved in your inbox for you to look back on whenever you need it.

Author References

Authors I've Supported

Meet two authors whose books I've worked with. You are welcome to visit their Amazon pages or contact them directly by email.

Portrait of author Elise Marion
The Rogue Prince Book cover of The Rogue Prince by Elise Marion
Author Reference

Elise Marion

Author of The Rogue Prince

Elise Marion is an author whose book The Rogue Prince is available on Amazon. Readers can find the book, read the description and learn more about her work through the link below.

Portrait of author Liana Cincotti
A Summer of Stars Book cover of A Summer of Stars by Liana Cincotti
Author Reference

Liana Cincotti

Author of A Summer of Stars

Liana Cincotti is an author whose book A Summer of Stars is available on Amazon. Readers can find the book, read the description and learn more about her work through the link below.

Resources

Free Checklists and Writing Guides

Practical tools you can start using today, whether or not we work together.

Marketing Checklists

Foundation Checklist

  • Define your ideal reader
  • Identify 5 comparable books
  • Write a one-sentence book pitch
  • Finalize bio and book description
  • Claim your author profiles

Pre-Launch Checklist

  • Set up your email list
  • Prepare teaser content
  • Gather advance readers
  • Check Amazon keywords and categories
  • Write the announcement email

Launch Week Checklist

  • Send launch announcement
  • Post on all chosen platforms
  • Thank early supporters
  • Request honest reviews politely
  • Track daily results

Growth Checklist

  • Send a monthly newsletter
  • Refresh your book description
  • Review ad performance
  • Reach out to new reviewers
  • Update your media kit

Writing Guides

Book Description Formula

  1. Hook: one gripping line that stops the scroll.
  2. Story or promise: introduce the main character and conflict (fiction) or the problem you solve (non-fiction).
  3. Stakes: show what is at risk or what the reader will gain.
  4. Tone signal: let the voice match the book.
  5. Closing line: leave the reader curious and ready to buy.

Author Bio Formula

  1. Who you are: your name and what you write.
  2. Your book: title and one line about it.
  3. Credibility: relevant experience, awards or background.
  4. Personality: one human detail that makes you memorable.
  5. Where to find you: website or social handle.

Welcome Email Sequence

  1. Email 1: a warm welcome and the free item you promised.
  2. Email 2: your story and why you write.
  3. Email 3: a look at your book and a sample or excerpt.
  4. Email 4: behind-the-scenes or a reader-focused tip.
  5. Email 5: an invitation to read, review or reply.
Blog Topics

Insights on Book Marketing

Topics I write and share guidance about for authors.

LaunchBrandingSocial MediaEmailAmazonAdvertisingPRMindset

What to Do Before Your Book Goes Live

The essential preparations that make launch week smoother.

Why Early Readers Matter More Than You Think

How to find honest early readers and invite their feedback ethically.

Finding Your Author Voice Online

How to sound like yourself across every platform.

Writing an Author Bio Readers Remember

A simple structure for a bio that feels warm and professional.

Choosing the Right Platform for Your Genre

Where romance, fantasy, thriller and non-fiction readers spend time.

Content Ideas for Authors Who Hate Posting

Easy, authentic posts that don't take hours to create.

Why Every Author Needs an Email List

The case for building an audience you own.

Reader Magnets That Actually Attract Subscribers

Ideas for free gifts that readers want.

Keywords and Categories: A Beginner's Guide

How readers search and how to help them find you.

Setting a Sensible Ad Budget as an Author

How to test small, learn quickly and avoid overspending.

How to Pitch Book Bloggers and Reviewers

What to include in a short, respectful pitch email.

Marketing Without the Overwhelm

Small, steady steps that keep you motivated and consistent.

FAQ

Frequently Asked Questions

How do we communicate?

All communication happens by email through Gmail. Plans, questions, approvals and reports are all written, so everything is saved in one place.

Do you hold meetings or calls?

No. My work is entirely written. This gives you time to read, think and reply at your own pace, and it keeps a permanent record of every decision.

What exactly will I receive?

Depending on the service, you will receive written plans, copy, calendars, templates, media materials and reports, all delivered as documents by email.

How long does a project take?

It depends on the scope. Your written proposal will state the expected delivery time for each part of the work before you approve anything.

Will you help me find my audience?

Yes. Audience research is the starting point of every service. I study your genre, comparable books and reader behavior to define who your book is for.

Do you guarantee sales or bestseller status?

No. No ethical marketer can promise specific sales results. I guarantee honest work, clear plans and transparent reporting.

Which genres do you work with?

I work with both fiction and non-fiction across many genres. Each plan is adapted to the expectations of that genre's readers.

Do you work with self-published and traditionally published authors?

Yes. I support independent, hybrid and traditionally published authors who want additional marketing support.

How soon will I see results?

Marketing builds over time. Some actions, like listing improvements, can have an early effect, while email lists, reviews and reputation grow steadily. Your reports will show progress honestly.

Do I need a big budget?

No. Services can be chosen individually, and the proposal will be matched to your needs. You can begin with a single service and add others later.

What do you need from me to get started?

Your book details, genre, goals and any existing materials such as a description, bio or links. I will list exactly what I need in the written intake.

Will the marketing sound like me?

Yes. I learn your voice from your writing and your answers, and everything is sent for your review before it is used.

How is pricing decided?

Each project receives a custom written quote based on the services you need and the scope of work. You will always see the full details before agreeing.

Can I request revisions?

Yes. The way revisions are handled will be explained clearly in your written proposal so expectations are shared from the start.

What is your refund policy?

Terms are written into each proposal so you know exactly what applies before you approve the work.

Who pays for advertising?

Ad spend is paid directly by you to the advertising platform, such as Amazon or Meta. It is separate from my service fee, and you keep full control of your ad account budget.

Do you buy or write fake reviews?

Never. I only recommend honest, platform-approved ways to gather reviews. Fake reviews put your book and reputation at risk.

Contact

Tell Me About Your Book

Send your message using the form and I will reply by email with the next steps. Everything is handled in writing.

How I Communicate

By email and in writing only.

What Happens Next

I read your message carefully, then send a written reply with a few intake questions about your book and goals. After that, I prepare a written proposal for you to review.

Helpful Tip

The more detail you include about your book, genre and goals, the more useful my first reply will be.

Send a Message